To celebrate EF Pro Cycling Women's and Men's teams racing the first Grand Tours of the season and to meet the demands of a legion of the sport's biggest fans, POC is thrilled to release the 2025 season EF Pro Cycling editions, which include the brand new Cytal helmet and Elicit Toric eyewear.
A New Standard for Urban E-Bikes Signals Deeper Transformation at Ampler
POC's new 2025 cycling season collection is led by a new range of innovative bib shorts for men and women. As part of the new 'Cadence' road cycling collection, the new Cadence bib shorts feature unique gender-specific chamois/pads inspired by POC's own testing, data, and research.
Ampler, the Estonian e-bike maker known for its lightweight, hand-built bikes that blend minimalist design with everyday practicality, proudly presents its newest models: Nova and Nova Pro.
POC is releasing two brand-new helmets: Cytal, a new road helmet with an integrated wing and unique performance balance, and Cularis, an MTB trail helmet that brings a new meaning to cooling and safety.
First introduced last year, the Procen Air is an aero-optimized road helmet that has challenged the conventional idea of high-performance cycling helmets and has been a catalyst for EF Pro Cycling riders' string of successes.
Leading e-bike connectivity provider Comodule introduces a new version of their most popular product. Bonnie & Clyde V2 now ensures faster integration, fewer resources, and accessibility for every brand.
POC, which has built a reputation on safety, innovation and design, continues to support its growth and presence globally with strategic hires and organizational updates across key territories.
POC is proud to release a brand-new innovation in snow sports and safety: the Obex Connect. A helmet which has a unique Mesh communication system that allows users to communicate with each other in closed groups as they ride around the mountain, all simply with the touch of a button. With Sound by Harman Kardon, the Obex Connect brings class-leading audio and connect Mesh technology to skiers and snowboarders.
POC is excited to release its new signature edition with leading freeride skier and current Freeride World Tour champion Hedvig Wessel.
POC's new 24/25 Winter season collection is led by a strikingly refined design language across its range of innovative and high-performance products. Cleaner lines and confident colours come together to enhance established and award-winning silhouettes and offer a new perspective on ski racing and life on the slopes.
Ahead of the new ski season, POC and Marco Odermatt are proud to introduce a new signature edition helmet, which has been designed exclusively by Marco and POC, and developed for Marco to use during the non-competition days in the season.
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